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	<title>Smart Idea Marketing &#187; sales and marketing</title>
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		<title>Ten Common Sales and Marketing Mistakes</title>
		<link>http://smartideamarketing.com/network-marketing/2010/02/26/ten-common-sales-and-marketing-mistakes/</link>
		<comments>http://smartideamarketing.com/network-marketing/2010/02/26/ten-common-sales-and-marketing-mistakes/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 18:56:31 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Leadership]]></category>
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		<category><![CDATA[author of rich dad poor dad]]></category>
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		<category><![CDATA[jim rohn]]></category>
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		<category><![CDATA[robert kiyosaki]]></category>
		<category><![CDATA[sales and marketing]]></category>
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		<category><![CDATA[tony robbins]]></category>
		<category><![CDATA[zig ziglar]]></category>

		<guid isPermaLink="false">http://smartideamarketing.com/?p=481</guid>
		<description><![CDATA[These tried and true principles are timeless and timely for our continued success as business owners and marketers.
Mistake #1: Focusing on you not them

Instead of finding your prospect’s need and objective it’s a mistake to focus on you. Anything that does not focus solely on your prospect is institutional advertising.  You must focus on your [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Dumb and Dumber: What are My Chances?</title>
		<link>http://smartideamarketing.com/leadership/2009/07/18/dumb-and-dumber-what-are-my-chances/</link>
		<comments>http://smartideamarketing.com/leadership/2009/07/18/dumb-and-dumber-what-are-my-chances/#comments</comments>
		<pubDate>Sat, 18 Jul 2009 20:44:58 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business posture]]></category>
		<category><![CDATA[business prospecting]]></category>
		<category><![CDATA[dumb and dumber]]></category>
		<category><![CDATA[good business posture]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[jim carrey]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[moms working at home]]></category>
		<category><![CDATA[Network Marketing]]></category>
		<category><![CDATA[sales]]></category>
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		<category><![CDATA[sales confidence]]></category>

		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=34</guid>
		<description><![CDATA[



In sales and marketing, maintaining an honest and confident posture is critical. Selling or prospecting from a posture of neediness or desperation is a turn-off.
None of us enjoy walking past five desperate salesmen loitering outside the doors of a car lot awaiting their next victim. You are the prey and at any moment you will [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Expert Recruiters and Presenters Don&#8217;t Empower Their Business Associates</title>
		<link>http://smartideamarketing.com/marketing/2009/06/23/expert-recruiters-and-presenters-dont-empower-their-business-associates/</link>
		<comments>http://smartideamarketing.com/marketing/2009/06/23/expert-recruiters-and-presenters-dont-empower-their-business-associates/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 23:05:16 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[funnel system]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[mlm]]></category>
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		<category><![CDATA[recession proof business]]></category>
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		<category><![CDATA[winalite]]></category>

		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=29</guid>
		<description><![CDATA[Making sure you have a continual flow of leads is critical for your ongoing success in building a marketing organization.  Once a prospect becomes a business associate, I guarantee, their first question will be: Now what do I do?  That's a really good question.]]></description>
		<wfw:commentRss>http://smartideamarketing.com/marketing/2009/06/23/expert-recruiters-and-presenters-dont-empower-their-business-associates/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Get Busy Living or Get Busy Dying!</title>
		<link>http://smartideamarketing.com/leadership/2009/03/31/get-busy-living-or-get-busy-dying/</link>
		<comments>http://smartideamarketing.com/leadership/2009/03/31/get-busy-living-or-get-busy-dying/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 17:03:40 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Leadership]]></category>
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		<category><![CDATA[viktor frankl]]></category>

		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=25</guid>
		<description><![CDATA[ In the fictional movie, The Shawshank Redemption, a must see for every student of success, the main character Andy never gave up his dream of freedom. Even in the midst of the worst circumstances while serving a life sentence, convicted of a crime he did not commit, Andy had hope.]]></description>
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		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>More Doctors Prefer Camel Cigarettes</title>
		<link>http://smartideamarketing.com/marketing/2009/03/22/more-doctors-smoke-camels-than-any-other-cigarette/</link>
		<comments>http://smartideamarketing.com/marketing/2009/03/22/more-doctors-smoke-camels-than-any-other-cigarette/#comments</comments>
		<pubDate>Sun, 22 Mar 2009 21:42:06 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Featured]]></category>
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		<category><![CDATA[camel cigarettes]]></category>
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		<category><![CDATA[email spam. making money on the internet]]></category>
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		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=20</guid>
		<description><![CDATA[



A1943 court case stated the FDA&#8217;s purpose for review of labels and promotional material is  to &#8220;protect the public and the vast multitude which includes the ignorant, the unthinking and the credulous who, when making a purchase do not stop to analyze.&#8221;  I guess the Doctors of the 40s were ignorant, unthinking and credulous [...]]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Elevator Speeches Stink!</title>
		<link>http://smartideamarketing.com/marketing/2009/03/19/elevator-speeches-stink/</link>
		<comments>http://smartideamarketing.com/marketing/2009/03/19/elevator-speeches-stink/#comments</comments>
		<pubDate>Thu, 19 Mar 2009 15:58:21 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[elevator speeches]]></category>
		<category><![CDATA[Form]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online business]]></category>
		<category><![CDATA[relationship marketing]]></category>
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		<category><![CDATA[sales pitches]]></category>
		<category><![CDATA[sales techniques]]></category>
		<category><![CDATA[selling proposition]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[unique selling propostion]]></category>
		<category><![CDATA[USP]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=24</guid>
		<description><![CDATA[In 22 years of building networks,  I’ve never delivered an elevator speech. Resorting to holding a complete stranger captive while subjecting them to a thirty seconds of verbal torture  in a fifty square foot steel box that’s plummeting down thirty floors has never been appealing to me.  I think most people would rather endure a [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Is Your Brand Bland?  Here&#8217;s Some Food For Thought</title>
		<link>http://smartideamarketing.com/marketing/2009/02/24/is-your-brand-bland-heres-some-food-for-thought/</link>
		<comments>http://smartideamarketing.com/marketing/2009/02/24/is-your-brand-bland-heres-some-food-for-thought/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 04:37:58 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ad link]]></category>
		<category><![CDATA[advertising]]></category>
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		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=18</guid>
		<description><![CDATA[I live in Seattle, home of Nordstrom, a 109 year old company that built a reputation of exceptional customer service.  The Nordstrom name has become synonymous with customer service and over the years, a retail pace setter.]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Go Local Or Go Loco! If I Can&#8217;t Find You, You Don&#8217;t Exist</title>
		<link>http://smartideamarketing.com/marketing/2009/02/10/go-local-or-go-loco-if-i-cant-find-you-you-dont-exist/</link>
		<comments>http://smartideamarketing.com/marketing/2009/02/10/go-local-or-go-loco-if-i-cant-find-you-you-dont-exist/#comments</comments>
		<pubDate>Tue, 10 Feb 2009 05:55:41 +0000</pubDate>
		<dc:creator>Mark Petticord</dc:creator>
				<category><![CDATA[Marketing]]></category>
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		<guid isPermaLink="false">http://smartideamarketing.com/blog/?p=7</guid>
		<description><![CDATA[If I can&#8217;t find you, You don&#8217;t exist! Do you own a Business? Business owners know, In order to compete in the ever expanding, Internet market place, your customers and prospects need to be able to find you. For instance, if you own a Mexican restaurant, when a hungry, grumpy customer that&#8217;s desperately searching for Mexican [...]]]></description>
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		<slash:comments>1</slash:comments>
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