All Posts Tagged With: "attracting new customers"

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Attraction Marketing 101: Do What a Caveman Does

After 40 years, every time I walk past the frozen pastry isle in the grocery store my memory banks access an old jingle. “Everyone doesn’t like something but nobody doesn’t like Sarah Lee.” That jingle had me trying to figure out what “nobody doesn’t like” meant for years.

19Jun2010 | Mark Petticord | Comments | Continued
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A Hot Case for Attracting New Customers: Here’s a Marketing No-Brainer

There’s a fantastic book, Purple Cow by Seth Godin, about attracting new customers to your business. The book asks the question: Is your product or service worth remarking about, like a purple cow? There are too many websites and blogs with ADHD, bombarding the search engines with boring sales dribble. Does your message draw attention [...]

7Nov2009 | Mark Petticord | Comments | Continued
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